Online Store
Customize your storefront
33 articles
Topics in Sell
The Themes page is where you preview your storefront, customize your current theme, and add or switch to other themes, including creating one with AI. Publishing a theme makes it the one customers see.
Set up your store brand identity in one place from Settings, then Brand: logos, colors, cover image, tagline, business description, and social media links.
Pages hold standalone content on your online store, such as an About us page or your store policies, separate from your products and collections. You create one from the Pages area, give it a title and content in a rich text editor, and set its web address, visibility, and theme template. This article walks through the page editor and how to create and edit a page.
Build the navigation menus on your storefront. A menu is a named, ordered list of items that link to pages, collections, products, blogs, or custom URLs, and items can be nested for sub-menus.
Metafields let you add your own custom data to a store resource, such as a product or a customer, for information that does not have a built-in field, while metaobjects let you build custom data structures of your own. You manage both from the Metafields and metaobjects page, where metafield definitions are grouped by the resource they belong to. This article explains the page, how definitions are organized by resource, and how metafields and metaobjects differ.
The Files library is where every image, video, and document in your store is stored. Upload from your computer, from a URL, or from Canva, then search, copy links, and replace files from one place.
The theme customizer is where you build each page from sections, edit their settings in a live preview, switch between pages, and publish when the design is ready.
Write and publish articles inside a blog from Content, then Blog Posts. Each post has a title, rich content, an author, tags, a featured image, and a visibility toggle.
Add your primary and secondary brand colors in Brand settings, choosing each one with a picker that pairs it with a contrasting color for readable text, so your store, social media, and marketing stay consistent.
Set your primary and square logos in Settings, then Brand. They feed the consistent brand identity shown across your store and marketing.
Most theme changes are made visually in the builder, but for advanced changes you can switch to the code editor and work with the theme's code directly. The builder's toolbar carries a three-way switch between Visual, Code, and AI, so you move to Code when a change is beyond what the visual editor can do.
A blog is a container for your blog posts, with its own URL handle, comments setting, and theme template. You manage blogs from Content, then Blog Posts.
Add a cover image to your brand in Settings, then Brand, so Tanqory has a wide brand picture to show alongside your logo and colors.
Previewing lets you see how your store looks before customers do. The theme builder shows a live preview of your store as you edit, you can check it at different screen sizes with the Screen size control, and you can open the real store in a new tab with Open web. This article explains the ways to preview your theme so you can check your changes before publishing them.
Set store-wide options on the Preferences page: password access, the social sharing image and home page SEO, automatic country and language redirection, spam protection, and crawler access.
Your online store's look is controlled by its theme, which you edit in the theme builder. Opening the builder shows a live preview of your store in the middle, a tree of the theme's sections on the left, and a settings panel on the right, with a toolbar across the top for the screen size, theme settings, the editor mode, and publishing. This article explains how to open the builder and what its main controls do.
Add your social media profile links in Settings, then Brand, so your social presence lives with the rest of your brand identity. You add each link from the Social Media Links section with Add social link.
See where your store Privacy policy is set and how it reaches customers. The policy is one of the written policies in Settings > Policies, and it links from the checkout footer and can be added to your online store menu.
See where your store Terms of service is set and how it reaches customers. The terms are one of the written policies in Settings > Policies, and they link from the checkout footer and can be added to your online store menu.
How the two kinds of custom data differ, how a metafield can reference a metaobject, and how to read the Metafields and metaobjects page: its summary cards, the Custom and Standard tabs, the definitions list, and the entries behind them.
A detailed walkthrough of every field in the blog post editor: the blog it belongs to, title, content, excerpt, SEO, visibility, featured image, author, tags, and theme template.
Add a short brand tagline, up to 80 characters, on the Brand page so your store identity carries one clear line of messaging alongside your logos and colors.
Add the contact details customers use to reach you. Contact information is a required written policy in Settings > Policies, and it links from the checkout footer and can be added to your online store menu.
The Content area of the admin holds your non-product storefront content: pages, blog posts, menus, files, and metaobjects. It is where you manage everything on the storefront that is not a product.
Open a file to see its preview, type, dimensions, size, URL, and where it is used, then rename it, edit its alt text, or delete it from one page.
Add a file to your library by pasting its web address. Tanqory downloads the file and stores its own copy, so you can use it in your store even if the original link changes.
Add custom fields to your blogs and blog posts with metafields. Define a fields name, type, and Storefront API access from the Metafields card.
Your brand assets, logos, colors, cover image, tagline, description, and social links, are all managed on one Brand page. See Brand Identity for the full guide.
Turn on password protection in Online Store preferences so visitors must enter a password to see your storefront, with a message you write, which is useful before a launch or while the store is not yet public.
In Tanqory, blog articles are called blog posts. They are listed and managed on the Blog Posts page. See Blog Posts to write and edit them.
Each blog has its own settings for its title, web address, comments, metafields, and theme template. You set them when you create the blog and can change them anytime.
Use the account-level Your stores page to see every store you belong to, create new ones, switch between them, and check your role, members, plan, and status for each store.
Adding a language to your store installs the Translate & Adapt app, and that app is where the wording customers read is translated, either by hand or with auto-translate. This explains where translation happens and what to decide before you start.
Still stuck?
- Ask Tanqory AIAsk in your own words. It answers from these articles and links the ones it used.
- Ask in your adminThe assistant in your Tanqory admin answers and makes the change for you once you confirm.
- Contact TanqoryWrite to our privacy, security or legal teams, or talk to sales about a plan or a move.